SEO Services for General Contractors & Home-Remodeling

Boost your project pipeline and lock in higher-value jobs with a search-first strategy built exclusively for builders, remodelers, and specialty trades.

Worker in gray overalls plastering ceiling in a room under renovation using a putty knife and hawk.
a close-up of a cell phone

Why Contractors Need a Specialized SEO Partner

Homeowners type “kitchen remodeler near me” or “licensed general contractor in [city]” and choose from the first three names they see. If your company isn’t on that short list, you’re handing projects—and profit—to the competition. Our program is engineered to solve the specific visibility challenges that remodelers, painting crews, and design-build firms face every day.

The Problems We Solve

  • Low local rankings that push you off page one for profitable phrases

  • Inconsistent NAP citations that confuse Google and prospects alike

  • Thin or outdated service pages that undercut your authority

  • Minimal reviews that fail to prove your craftsmanship

  • Untracked leads that make ROI impossible to measure

a kitchen with white cabinets

Our Contractor-Focused SEO Framework

1. Market Mapping & Keyword Intelligence

We layer homeowner search intent with project profitability to create a keyword roadmap that targets SEO for remodelers, SEO for general contractors, and even niche terms such as SEO for painting contractors. Long-tail and service-area modifiers ("bathroom remodel Johns Creek," "whole-home renovation Marietta") deliver quick-win rankings while we build authority for more competitive phrases.

2. Technical & On-Page Precision

  • Core Web Vitals optimization for lightning-fast load times

  • Schema markup for services, reviews, and project galleries

  • Internal-link architecture that funnels equity to revenue pages

3. Local SEO Dominance

Google Business Profile tuning, location-page silos, and hyper-local backlinks give you the edge in local SEO for general contractors, capturing Map-Pack clicks before competitors know what hit them.

4. Authority & Trust Building

We secure placements on design blogs, supplier sites, and trade publications while automating review requests after every job. Each backlink and five-star rating is a new vote of confidence for search engines—and for skeptical homeowners.

5. Content That Converts

From cost-guides ("How Much Does a Basement Remodel Cost in 2025?") to project-walkthrough videos, we create assets that position your team as the obvious choice and drive leads long after publication.

Ready to Own Your Service Area?

Stop guessing and start ranking. Whether you need SEO for remodelers, a stronger local SEO for general contractors presence, or a full digital overhaul, RedBrick Web Solutions has the blueprint. Schedule a Consultation and let's build a revenue machine that keeps your crews busy year-round.

How RedBrick Achieved +248% Traffic Growth for a Texas Home Improvement Company

See exactly how we used targeted SEO and PPC tactics to drive a 248% increase in organic visits, a 10× surge in clicks, and more conversions for a Texas remodeling company in just seven months.

5 out of 5 stars - 60 votes

5 Stars (60 Reviews)

What Our Clients Have To Say

Working with Red Brick Web Solutions was a fantastic experience from start to finish. They helped me generate consistent, high-quality leads both for myself and for a web design firm I support. Their team is professional, honest, and extremely thorough—qualities that made the process smooth... Working with Red Brick Web Solutions was a fantastic experience from start to finish. They helped me generate consistent, high-quality leads both for myself and for a web design firm I support. Their team is professional, honest, and extremely thorough—qualities that made the process smooth and effective. Their customer service truly stands out. I had the pleasure of working directly with Cole Whaley, who brought a level of transparency, dedication, and integrity that’s hard to find these days. He took the time to understand my goals and went above and beyond to deliver real results. I highly recommend Red Brick to anyone looking for a reliable, results-driven marketing partner.
Website stuff is not my strong suit and we needed some help. A little over a year ago we opted for RedBrick’s services. RedBrick has done an amazing job with our SEO and web design! They created a super cool, easy-to-use website that looks awesome and fits our vibe. Their SEO service boosted... Website stuff is not my strong suit and we needed some help. A little over a year ago we opted for RedBrick’s services. RedBrick has done an amazing job with our SEO and web design! They created a super cool, easy-to-use website that looks awesome and fits our vibe. Their SEO service boosted our rankings fast, bringing in way more traffic and leads than we could have imagined. The team there has been great to work with, always quick to respond and makes you feel like a valued client. I can’t recommend RedBrick highly enough!
RedBrick did an awesome job with our SEO! They were extremely professional, easy to work with, and delivered real results. Our website traffic has noticeably increased, and we're getting more leads than ever. If you’re looking for a company that actually knows what they’re doing, then I... RedBrick did an awesome job with our SEO! They were extremely professional, easy to work with, and delivered real results. Our website traffic has noticeably increased, and we're getting more leads than ever. If you’re looking for a company that actually knows what they’re doing, then I highly recommend RedBrick.
RedBrick has done an amazing job of rebuilding our website. Not only does the site look and function beautifully, they are also completely transparent. Alex and his team made this transition far easier than I anticipated and have maintained consistent communication and adjustments after the new... RedBrick has done an amazing job of rebuilding our website. Not only does the site look and function beautifully, they are also completely transparent. Alex and his team made this transition far easier than I anticipated and have maintained consistent communication and adjustments after the new site launched. I cannot recommend them enough, and we couldn't be happier with the end product!
RedBrick increased our online sales by 10X—no exaggeration. Before working with them, we struggled through multiple agencies who made big promises but couldn’t deliver. From day one, the RedBrick team impressed us with their strategy, transparency, and attention to detail. They took the time... RedBrick increased our online sales by 10X—no exaggeration. Before working with them, we struggled through multiple agencies who made big promises but couldn’t deliver. From day one, the RedBrick team impressed us with their strategy, transparency, and attention to detail. They took the time to understand our business, revamped our website, and implemented SEO and PPC campaigns that started showing results quickly. Not only did traffic increase, but the quality of leads improved dramatically. If you’re serious about growing your business online, RedBrick is the real deal. They’re the best team we’ve worked with—hands down.
Here in Boca Raton RedBrick has been a game changer for our Google Ads! As a Boca Raton-based company, we needed a partner who understood how to drive high-quality local leads — and RedBrick nailed it. They optimized our campaigns, lowered our cost per lead, and helped us grow faster than we... Here in Boca Raton RedBrick has been a game changer for our Google Ads! As a Boca Raton-based company, we needed a partner who understood how to drive high-quality local leads — and RedBrick nailed it. They optimized our campaigns, lowered our cost per lead, and helped us grow faster than we expected. Highly recommend them if you want a team that actually knows how to manage and scale Google Ads the right way.
We recently had the pleasure of working with Redbrick Web Solutions on our website design, and we couldn't be happier with the results. From the initial consultation to the final launch, their team demonstrated exceptional professionalism, creativity, and attention to detail. They took the time... We recently had the pleasure of working with Redbrick Web Solutions on our website design, and we couldn't be happier with the results. From the initial consultation to the final launch, their team demonstrated exceptional professionalism, creativity, and attention to detail. They took the time to understand our vision and translated it into a stunning, user-friendly website that perfectly represents our brand. The level of service we received was outstanding. Redbrick's team was always available to answer our questions, provide updates, and make any necessary adjustments. Their commitment to delivering high-quality work on time and within budget was truly impressive. We highly recommend Redbrick Web Solutions to anyone looking for top-notch web design and exceptional customer service.
The RedBrick team did an amazing job with our company's site build. After interviewing over a dozen companies, we selected RedBrick because of their attention to detail and beautiful design. They really are Atlanta's best web design team!

Our SEO Packages

Starting at $3,500/mo

Explore our tailored SEO plans designed to drive measurable growth for businesses of any size. Whether you're a small business aiming to boost visibility, a medium-sized company ready to scale, or an ambitious brand seeking to dominate your market, we have the ideal plan to achieve your goals.

Gold Plan

Trackable Keywords: 50

Unlock powerful SEO growth tailored specifically for small businesses that aim high.

Comprehensive SEO Audit & Optimization

Start strong by ensuring your website is fully optimized and discoverable.

  • Customized Keyword Research: Identify strategic, high-impact keywords aligned with your business objectives.

  • Search Engine Indexing Audit: Ensure all your pages are fully visible to search engines.

  • Google Analytics & Search Console Integration: Seamlessly monitor and enhance your site's SEO performance.

  • Mobile Responsiveness Testing: Guarantee a flawless user experience across all devices.

  • Page Speed Insights & Optimization: Improve loading speed to keep visitors engaged and boost rankings.

  • Link Health Check: Repair broken internal and external links to improve user experience and rankings.

  • 404 Error Resolution: Conduct full scans and implement effective redirection strategies.

  • Technical SEO Audit: In-depth analysis of robots.txt and XML sitemap to enhance crawlability.

  • Schema Markup Implementation: Increase your site's visibility and attractiveness on search results pages.

On-Page SEO That Converts Visitors

Align your content precisely with user intent and search algorithms.

  • Targeted Keyword Optimization: Up to 50 carefully chosen keywords strategically integrated.

  • Customized Title Tags: Compelling, keyword-rich titles crafted to boost click-through rates.

  • Engaging Meta Descriptions: Capture user attention and drive more clicks.

  • Optimized Headers (H1-H6): Reinforce content relevance to users and search engines.

AI-Driven Search Optimization for Tomorrow's Web

Stay ahead with cutting-edge strategies optimized for voice search and AI queries.

  • Conversational Long-Tail Keywords: Identify and target natural-language queries to attract voice search traffic.

  • Voice Query Optimization: Develop question-based keywords ideal for voice assistants.

  • Featured Snippet Content: Expertly crafted content designed to capture featured snippet positions.

  • FAQ Page Development: A fully optimized FAQ page that caters specifically to smart assistant queries.

Dominate Your Local Market

Show up consistently and accurately where it counts—right in your local market.

  • Consistent Directory Listings: Ensure your NAP (Name, Address, Phone) information is accurate across 60+ leading directories.

  • Duplicate Listing Suppression: Identify and eliminate duplicate listings to avoid confusion and improve ranking.

  • Local Landing Pages: Guidance and optimization of local landing pages to strengthen your community presence.

SEO Content Creation That Drives Traffic

Fuel continuous organic growth with fresh, engaging, and optimized content.

  • Monthly Blog Posts: Receive one professionally crafted, SEO-rich blog post each month.

  • Strategic Topic Planning: Content planned specifically to align with user search intent.

  • Continuous Blog Optimization: Ongoing enhancements to keep your content ranking and engaging visitors.

Capture "Position Zero" with Answer Engine Optimization (AEO)

Take your visibility even further by securing featured snippet and voice search prominence.

  • Featured Snippet Targeting: Precise optimization techniques aimed specifically at Google's answer boxes.

  • Structured Q&A and FAQ Content: Create optimized pages for maximum featured snippet potential.

  • "How-To" Content Strategy: Develop structured content designed explicitly for Google's featured snippet algorithm.

Transparent & Insightful Reporting

Know exactly how your investment performs at every step.

  • Monthly SEO Reports: Clear, concise, and easy-to-understand PDF reports detailing your SEO progress and results.

  • 24/7 Performance Access: Round-the-clock insight into your website's performance, ensuring you're always informed.

Platinum Plan

Trackable Keywords: 100

Take your online visibility to the next level and achieve robust, measurable SEO growth.

Includes Everything from the Gold Plan, Plus:

Expanded Keyword Tracking

  • Enhanced Keyword Coverage: Double your strategic keyword tracking, targeting up to 100 essential keywords to boost your SEO impact.

Enhanced SEO Content Strategy

Accelerate your organic traffic with expertly produced and optimized content.

  • 4 Monthly SEO Blog Posts: Receive four professionally written, SEO-focused blog posts each month.

  • Advanced Blog Optimization: Continuous refine and optimize your blogs to drive higher rankings and increase user engagement.

Why Choose the Platinum Plan?

The Platinum Plan is tailored specifically for medium-sized companies ready to expand their online presence significantly. With more targeted keywords and an aggressive content strategy, you'll see increased traffic, better search visibility, and greater opportunities to convert visitors into customers.

Diamond Plan

Trackable Keywords: 250

The ultimate SEO package for companies committed to achieving market leadership.

Includes Everything from the Platinum Plan, Plus:

Extensive Keyword Tracking

  • Premium Keyword Targeting: Comprehensive tracking of up to 250 high-impact keywords, ensuring complete market coverage and visibility.

Complete SEO Audit & Site Health Analysis

Achieve maximum performance with an exhaustive evaluation of your website.

  • Full SEO Audit: In-depth analysis covering every aspect of your site's SEO health, revealing opportunities for significant growth.

  • Technical SEO Checks: Comprehensive technical assessments to eliminate barriers to higher rankings and optimal user experience.

Advanced Schema Markup Integration

Maximize your search visibility and user engagement.

  • Enhanced Schema Implementation: Advanced schema markup to significantly boost search engine result prominence, rich snippets, and structured data visibility.

Why Go Diamond?

Our Diamond Plan is crafted for ambitious companies determined to dominate their local market. With extensive keyword tracking, in-depth technical audits, and sophisticated schema strategies, you'll achieve unparalleled visibility, drive significant traffic, and convert more visitors than ever before.

Why SEO Is a Game-Changer for Remodelers & General Contractors

Search engine optimization (SEO) is not a luxury add-on for construction firms—it's the difference between bid calendars that stay full and crews that sit idle. Below are the core advantages of investing in SEO for remodelers, SEO for general contractors, and other home-service trades, with a special focus on the local search tactics that drive high-value projects straight to your inbox.

1. Dominate Hyper-Local Search Results

Homeowners won't scroll past the first page when they type "kitchen remodeler near me" or "licensed general contractor in [city]." A tailored local SEO for general contractors strategy—complete with Google Business Profile optimization, location-rich service pages, and locally themed blog posts—puts you in the coveted Map Pack and captures ready-to-hire prospects at the exact moment they're comparing bids.

2. Capture High-Intent Leads at Every Stage

From "basement remodel cost calculator" to "best painting contractor reviews," search journeys reveal precise intent. By mapping content to each query, SEO for home service contractors funnels DIY researchers, budget planners, and permit-ready homeowners toward a single outcome: booking an estimate with you, not your competitor.

3. Build Trust Through Authority Signals

Crafting long-form guides, project galleries, and before-and-after case studies—all optimized for niche phrases like "modern farmhouse renovation tips" or "eco-friendly exterior painting"—earns backlinks from design blogs, supplier sites, and real-estate publications. These authority links tell Google (and cautious homeowners) that your firm is the proven expert in its craft.

4. Outperform Paid Ads on Lifetime ROI

Paid clicks disappear the moment your budget pauses. Rankings won through SEO for remodelers and SEO for painting contractors continue to deliver traffic, calls, and form fills months—or even years—after a page goes live. That compounding return lowers your cost per lead and frees cash for equipment, talent, and growth.

5. Showcase Every Revenue Stream

General contractors often juggle additions, outdoor living spaces, and whole-home remodels. Strategic on-page optimization lets each specialty page rank independently for its own cluster of money keywords, ensuring your deck-building crew, drywall team, and paint division all stay booked.

6. Elevate User Experience & Conversion Rates

Google now bakes Core Web Vitals, mobile responsiveness, and secure browsing into its ranking algorithm. Technical fixes completed during an SEO engagement—image compression, code minification, schema markup—translate into faster pages, higher engagement, and more quote requests.

7. Future-Proof Against Market Shifts

When economic headwinds slow elective renovations, homeowners research financing, tax incentives, and smaller bite-sized projects. A robust content library optimized with evergreen keywords keeps your brand visible for alternative service lines—think "attic spray-foam insulation" or "partial home repaint"—so revenue stays diversified.

Frequently Asked Questions

What is an SEO Manager?
An SEO manager is responsible for improving a website's visibility on search engines by developing strategies to rank higher in search results. They manage keyword research, content optimization, link building, and track performance metrics to increase organic traffic and online presence for businesses.
How Do I Market My Home Remodeling Business?
To market your home remodeling business, create an engaging website showcasing your portfolio, services, and customer testimonials. Utilize social media to share project updates, run targeted ads, and post relevant content. Additionally, encourage satisfied clients to leave reviews and consider local SEO to reach nearby customers.
How Does Local SEO Increase Profits?
Local SEO helps businesses appear in searches from nearby customers, which can drive more targeted traffic and increase sales opportunities. By optimizing for local search terms, your business is more likely to be found by homeowners in need of remodeling services, leading to higher-quality leads and potentially higher profits.

Ready to take your business to the next level?

Let's Make It Happen