Formax Weekly Updates
Executive Summary
28-Day Overview
This week's report looks at how RedBrick's SEO strategies have impacted Formax's website and analytics. We'll cover the number of site clicks and highlight which pages have seen the most growth over the past 28 days. We'll also review traffic changes for the top pages over the last 7 days.
Overall, the data shows steady growth, with no big spikes or drops, indicating consistent progress.
Next week, the RedBrick team will focus on adding featured snippets—an enhancement that can boost engagement by answering common questions directly in search results.
Site Performance Updates
Understanding the Latest Metrics
Over the past 28 days, the website has received 9,544 clicks from Google Search, showing a relatively consistent flow of traffic. There has been a slight decline of 1% in total clicks. The graph shows daily fluctuations in clicks, with peaks nearing 400 clicks per day, indicating strong engagement at regular intervals throughout the month. Traffic appears to rebound steadily after each dip, showcasing recurring patterns of high visitor activity towards the end of each week.
Growth Insights
The recent content performance data shows a strong upward trend. Notable pages such as the laminated printing page saw a 11% increase, while the homepage experienced a remarkable 71% boost in clicks. While most pages saw minimal change in their rankings, the overall traffic continues to rise steadily, contributing to increased visibility and engagement across the site.
Traffic Changes
Over the past 7 days, there have been notable changes in Formax's top pages' traffic.
The blogs are performing extremely well and have significant increases in traffic. The blog "Printing Lingo: What is A-Series Paper, such as A3, A4, A5, etc.?" is the most trafficked page on the website, having a 752 traffic increase this week. Additionally, "Printing Lingo: What is a C-fold?" also gained a lot of traffic this week with a 794 traffic increase.