eMars Weekly Updates
Site Performance Weekly Updates
Site Traffic Insights
Biggest Movers This Week
Several key terms have shown substantial improvements in search engine rankings. Notably:
- "Prevaling wages" jumped 71 positions, moving from 85 to 14.
- "What is fringe salary" experienced a rise, climbing 6 spots to position 9.
- "What is prevailing wage" also performed well, advancing 24 positions to rank 13.
Overall, the upward movement of these keywords is a positive signal for eMars. It means you're gaining traction in specific, high-value areas of search, which could lead to increased traffic, greater engagement, and more business opportunities. It also underscores the importance of continuing to focus on SEO and content optimization to maintain and enhance your visibility in these niche areas.
Content Updates
- This week, the team concentrated on enhancing the Pay Per Click (PPC) strategies. Our efforts have ensured that the PPC campaigns are not just generating clicks, but also converting those clicks into meaningful actions for your business.
Final Thoughts
Recent SEO efforts have yielded impressive results, with several targeted keywords moving up in rankings and now prominently appearing on search engine results' first and second pages. This improvement in keyword rankings significantly enhances the business's visibility, as most users tend to focus on the top search results, increasing the likelihood of potential customers discovering the brand.
Additionally, the noticeable increase in organic traffic reflects the effectiveness of these efforts, as the business is now being found more frequently through non-paid search engine results. This growth in organic traffic is a testament to the successful SEO strategy and a driver of sustainable, long-term growth for the business.
Next Steps
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Fine Tune PPC Account
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Add additional prevailing wage pages for states
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Add additional tax specific pages