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Dalmatian Weekly Updates

Executive Summary

28-Day Overview

This week's report will evaluate how RedBrick's SEO strategies have affected Dalmatian's website and customer engagement. It will outline the number of clicks on the site, the sites that grew the most, the most popular, and the biggest keyword movers over the past 28 days. Dalmatian experienced a significant increase in clicks, indicating increased engagement with the website, putting us in a better position for conversions.

Site Performance Updates

Understanding the Latest Metrics


Over the past 28 days, your website has received 98 clicks from Google Search, reflecting a 32% increase in traffic. The graph shows fluctuations in daily traffic, with peaks around August 11 and August 18, indicating periods of higher engagement.

Growth Insights

The homepage experienced a 47% increase in clicks, reflecting growing interest. The new localized pages for Lawrenceville and Dallas plumbers have received their first clicks, indicating that the targeted content strategy is beginning to reach the intended audience in those regions.

Top Performers

The most popular content over the past 28 days highlights that the homepage is leading in user visits with 85 clicks. The 'About' page has received 4 clicks, indicating user interest in learning more about the company. Additionally, the localized page for Lawrenceville, GA plumbers received 2 clicks, showing some traction in that region. Other localized pages, such as those for Atlanta (water heaters), Roswell, and Marietta, have also begun to attract visits, each with 1-2 clicks, indicating early engagement with these specific service areas.

Ranking Keywords

Several key terms have shown substantial improvements in search engine rankings. Notably:

  • "Water heater repair Smyrna GA" jumped 85 positions from 97 to 12.
  • "Plumbing leaks Smyrna" also saw a rise, climbing 77 spots to position 14.
  • "Leak detection Lawrenceville" jumped 25 positions from 36 to 11.
  • "Toilet installation Lawrenceville GA" moved from 23 to 5, landing it on the first page.

Over the past 28 days, Dalmatian experienced several key terms making significant leaps. RedBrick's optimization efforts are moving results in the right direction as we continue to strengthen Dalmatian's online visibility and drive more traffic to the services.

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